ISIS is a designer's clothing brand.

It was, at the time, (before the islamic state!) named after the Goddess Isis notably because of the symbolism of rebirth as the brand uses old Egyptian patterns to make something new. She was also a very popular goddess and represented powerful women. The logo is based on an Egyptian stitch cross.

The visual identity of the brand puts the textile design forward using close-up pictures of the clothes on the labels and the brand's stationary.

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The cross-stitch idea of the logo is declined as a pattern for decorative backgrounds on other promotional items, such as the catalogue.